Marketing Art Lead
Full-Time
On-Site
Marketing
Istanbul, Türkiye
Job Overview
At HubX, we build mobile apps used and loved by millions all around the world.
We have a track record of building and growing mobile apps across various verticals that reached 300+ million users in 170+ countries.
We are now looking for a talented Marketing Art Lead to join our energetic and highly motivated team — this time for our İstanbul team.
Why HubX?
At HubX, we pride ourselves on fostering an environment of collaboration, creativity, and innovation. Our #XCulture is more than just a workplace ethos; it's a lifestyle. We believe passion drives success.
At HubX, Do What You Love isn’t just a motto; it's the foundation of our work.
X Culture: Do What You Love
At HubX, passion drives success. We foster a culture of creativity, collaboration, and innovation. “Do What You Love” isn’t just a motto — it’s how we work.
Manage, coach, and develop a team of Marketing Artists and closely collaborate with Creative Strategists to ensure consistent quality and throughput.
- Partner with Performance Marketing & Creative Strategy teams to align creative direction with funnel strategy, and growth priorities.
- Oversee production of static and video assets across major channels (Meta, TikTok, Google), ensuring platform-native execution and strong creative fundamentals.
- Establish and maintain creative standards (visual consistency, performance alignment, asset management, documentation).
- Continuously improve operational effectiveness & productivity by implementing tools, workflows, templates, and automation.
- Drive adoption of AI-assisted creative production, including advanced capability with modern AI video tools (e.g., Google Veo, Seedance, and comparable solutions) and automation pipelines to accelerate variation output and localization.
What we look for
- 7+ years of experience in UA-focused creative production, with a proven track record in at least one of the following: mobile apps, consumer products, or gaming.
- 3+ years in a leadership role, with demonstrated experience managing teams and/or production pipelines.
- Advanced hands-on proficiency in After Effects and Photoshop; strong understanding of motion and visual design principles.
- Demonstrated ability to operate in a data-informed creative environment, understanding UA performance indicators and using them to guide creative decision-making.
- Strong stakeholder management skills with the ability to align teams and priorities across multiple functions.
- Proven track record of balancing quality, speed, and volume, while maintaining clear standards and scalable processes.
- High ownership, structured thinking, and strong communication skills.
- Experience with subscription-based products and lifecycle marketing contexts.
- Familiarity with localization workflows and multi-market creative adaptation.
- Experience with creative automation pipelines and AI-enabled production at scale.
- Additional tools: Premiere Pro, Figma/Illustrator, 3D or compositing tools (bonus).
The Perks & Benefits of Working with Us
- Huge impact: Your work will motivate millions to live healthier, more active lives.
- Competitive compensation package: Including commute coverage and meal card.
- Unique, top-notch office: Located in Maslak, Istanbul — a space designed for creativity and collaboration.
- Unlimited coffee from XPresso & limitless snacks and breakfast: Stay energized throughout your day.
- Ownership from day one: Freedom to test, experiment, and grow ideas.
- Team events: From All Hands gatherings to small celebrations and happy hours.
- Continuous education: We support your learning and growth.
- Private medical insurance & HPV vaccine.
- Gym reimbursement: We want you to stay fit physically and mentally.
- X Community Discounts: Enjoy exclusive perks as a valued member.
- Brand new Macbook and Welcome Kit.
The Recruiting Process
- Application Submission: Send your CV, LinkedIn, or short intro.
- People & Culture Interview: Let’s get to know each other and discuss your fit for HubX.
- Case Study Assignment: Show us your creative and analytical skills.
- Technical Interview: Review your case study with your potential team lead.
Welcome Aboard! 🎉
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