Creative Excellence Specialist-Bestself

Creative Excellence Specialist - Bestself

At HubX, we build mobile apps used and loved by millions all around the world.
We have a track record of building and growing mobile apps across various verticals that reached 200+ million users in 170+ countries.

We are now looking for a talented Creative Excellence Specialist to join our energetic and highly motivated team — this time for our Best Self studio, meaning the Health & Fitness vertical, where we develop apps that inspire people to move, eat better, and live healthier lives.

Why HubX?

At HubX, we pride ourselves on fostering an environment of collaboration, creativity, and innovation. Our #XCulture is more than just a workplace ethos; it's a lifestyle. We believe passion drives success. At HubX, Do What You Love isn’t just a motto; it's the foundation of our work.

X Culture: Do What You Love

At HubX, passion drives success. We foster a culture of creativity, collaboration, and innovation. “Do What You Love” isn’t just a motto — it’s how we work.

Some of Your Responsibilities

• Lead and execute creative projects that align with HubX’s and our Best Self studio’s brand identity and business goals.
   
• Collaborate closely with marketing, product, and design teams to produce visually compelling and high-performing content (especially for paid media ads).
   
• Appear in short-form video content (e.g. Pilates, yoga, or healthy lifestyle videos) for ad campaigns and organic channels.
   
• Develop and maintain creative guidelines to ensure high performing creatives across all touchpoints.
   
• Analyze creative performance and iterate based on insights to improve engagement and conversion.
   
• Stay up to date with industry trends, emerging design tools, and creative best practices — especially in fitness and wellness content.
   
• Manage external creative partners, freelancers, and agencies when necessary.

What We Look For

• 1+ years of experience in a creative focused  role, preferably in a performance-driven or digital-first environment.
   
• A strong portfolio demonstrating creative thinking, high-quality visual output, and campaign impact.
   
• A genuine passion for fitness, healthy living, and wellness — ideally someone who actively practices yoga, Pilates, or similar workouts.
   
• Ability to record and appear in short workout or movement videos (basic on-camera comfort is a big plus).
   
• Ability to balance creativity with data-driven decision-making.
   
• Strong communication and collaboration skills, especially in fast-paced, cross-functional teams.
   
• Fluency in English, both written and verbal.
  
  Nice to Have
   
• Experience creating fitness or lifestyle-related content for social media or mobile apps.
   
• Experience in performance marketing or working closely with performance teams.
   
• Understanding of creative testing, A/B experiments, and iteration processes.
   
• Familiarity with tools like Meta Ads Library, Sensor Tower, or similar.
   
• Experience working in a startup or fast-growing tech environment.
   

The Perks & Benefits of Working with Us

The perks and benefits of working with us

We would like you to focus on what you do best, we take care of the rest.

• Huge impact: Your work can significantly impact our millions of users, and even the mobile app industry at large in the next years to come.
• Ownership, opportunity to take responsibility from day one: No one will micromanage you. Together with your team, you’ll be free to choose a direction, test, fail, and test the next idea.
• A competitive compensation package: A competitive compensation package: Our total compensation package is very comprehensive; covering your cost of commuting for our headquarters as well as providing you with a meal card.
• A brand new Macbook and welcome kit
• Private Medical Insurance & HPV Vaccine & Critical Women’s Health Coverage: We go above and beyond for your health.
• Gym Reimbursement: We support annual gym membership because we want you to be in tip-top shape psychically and mentally.
• A unique and top-notch office: Our Istanbul office is located at Maslak, right in the heart of the city. Surrounded by the energy of Istanbul’s bustling core, it’s a space designed for creativity and collaboration.
• Unlimited coffee from XPresso: You can grab a cup of coffee whenever you need, whether it’s to kickstart your morning or power through the day.
• Limitless Snacks & breakfast: Fuel your day with our fully stocked kitchen! From a hearty breakfast to a variety of snacks available anytime, we’ve got everything you need to stay energized and focused.
• Continuous education: The more you want to improve your knowledge, the more we support you!
• Meditopia membership: Enjoy full access to Meditopia for mental wellbeing, yoga, and therapy.
• Cambly access: Break language barriers with weekly Cambly speaking sessions.
• Team events that create lasting memories, including our traditional All Hands gatherings where the whole company comes together, as well as more humble celebrations and happy hours. Curious about our vibe? Take a look at our Instagram!
• Strong company culture: Our approach is always open communication & teamwork. #XCulture
• X Community discounts: Being part of HubX comes with perks, enjoy exclusive discounts and more as a valued member of our community.

The Recruiting Process

1. Application Submission: Send your CV, LinkedIn, or short intro.
    
2. People & Culture Interview: Let’s get to know each other and discuss your fit for HubX.
    
3. Case Study Assignment: Show us your creative and analytical skills.
    
4. Technical Interview: Review your case study with your potential team lead.
    
5. Welcome Aboard! 🎉
    

Your personal data collected through your job applications will be processed by HubX in accordance with the Personal Data Protection Law No. 6698 ("KVKK") for the recruitment and evaluation. To review our data protection informing Link

İş başvurularınız kapsamında toplanan kişisel verileriniz HubX tarafından işe alım ve değerlendirme amacıyla 6698 sayılı Kişisel Verilerin Korunması Kanunu'na ("KVKK") uygun olarak işlenecektir. Aydınlatma metnimizi incelemekiçin: Link