Creative Excellence Specialist
Marketing
İzmir, Türkiye
Job Overview
We’re Hiring: Creative Excellence Specialist
At HubX, we build mobile apps that are used and loved by millions of people around the world.
With a strong track record of developing and scaling products across multiple verticals, we’ve reached 300+ million users in 170+ countries.
We’re now looking for a Creative Excellence Specialist to join our ScaleUp Studio team.
This studio focuses on AI-based utility apps that make everyday home life smarter, more mindful, and more enjoyable including Plant App (Plant Care) and Home AI.
If you’re excited about blending technology with lifestyle and creating high-performing creatives by closely following trends and user behavior, this role is for you.
Why HubX?
At HubX, we pride ourselves on fostering an environment of collaboration, creativity, and innovation. Our #XCulture is more than just a workplace ethos; it's a lifestyle. We believe passion drives success. At HubX, Do What You Love isn’t just a motto; it's the foundation of our work.
X Culture: Do What You Love
At HubX, passion drives success. We foster a culture of creativity, collaboration, and innovation. “Do What You Love” isn’t just a motto — it’s how we work.
Your Responsibilities
- Lead and execute creative projects aligned with HubX and ScaleUp Studio’s brand identity and business goals (specifically Home AI & Plant App)
- Collaborate closely with marketing, product, and design teams to produce visually strong, high-performing content especially for paid media
- Conduct competitor analysis for mobile app paid advertising, track trends, and analyze target audiences
- Create and maintain creative guidelines to ensure consistency and performance across all touchpoints
- Analyze creative performance and iterate to improve engagement and conversion
- Stay up to date with trends, tools, and best practices in lifestyle, home living, and ai-powered products
- Work with external creative partners, freelancers, and agencies when needed
What We’re Looking For - 1+ year of experience in a creative-focused role, preferably in a digital or performance-driven environment
- A strong portfolio demonstrating creative thinking, visual quality, and campaign impact
- Solid understanding of Meta & TikTok paid app advertising dynamics
- Interest in home living, plant care, smart solutions, or lifestyle apps
- Comfort appearing on camera in short-form videos (a strong plus)
- Ability to balance creativity with data-driven decision making
- Strong communication and collaboration skills in fast-paced, cross-functional teams
- Fluent English, both written and spoken
Nice to Have
- Experience creating lifestyle, plant care, or home-focused content for mobile apps or social media
- Experience working with performance marketing teams
- Familiarity with creative testing, A/B testing, and iteration processes
- Experience using tools like Meta Ads Library, Sensor Tower, or similar
- Background in a startup or fast-growing tech company
The Perks & Benefits of Working with Us
- Huge impact: Your work will motivate millions to live healthier, more active lives.
- Competitive compensation package: Including commute coverage and meal card.
- A unique and top-notch office: Our well-designed headquarters is in the tallest building in Izmir. Every day, you can enjoy the sunset over The Gulf of Izmir without leaving your deck.
- Unlimited coffee from XPresso & limitless snacks and breakfast: Stay energized throughout your day.
- Ownership from day one: Freedom to test, experiment, and grow ideas.
- Team events: From All Hands gatherings to small celebrations and happy hours.
- Continuous education: We support your learning and growth.
- Private medical insurance & HPV vaccine.
- Gym reimbursement: We want you to stay fit physically and mentally.
- X Community Discounts: Enjoy exclusive perks as a valued member.
- Brand new Macbook and Welcome Kit.
The Recruiting Process
- Application Submission: Send your CV, LinkedIn, or short intro.
- People & Culture Interview: Let’s get to know each other and discuss your fit for HubX.
- Case Study Assignment: Show us your creative and analytical skills.
- Technical Interview: Review your case study with your potential team lead.
Welcome Aboard! 🎉
Your personal data collected through your job applications will be processed by HubX in accordance with the Personal Data Protection Law No. 6698 ("KVKK") for the recruitment and evaluation. To review our data protection informing Link
İş başvurularınız kapsamında toplanan kişisel verileriniz HubX tarafından işe alım ve değerlendirme amacıyla 6698 sayılı Kişisel Verilerin Korunması Kanunu'na ("KVKK") uygun olarak işlenecektir. Aydınlatma metnimizi incelemek için: Link
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